SENTIENT STRATEGY
Why do some Dow Jones companies sink and others thrive?
What’s the difference between those who last in the DJIA and those who drop out? Often, it’s their strategic horizon.
Too many companies possess an unjustified confidence their strategy will succeed “with just a little more time.” They wait too long for results and then find themselves struggling.
How did these once great companies fail to adapt?
Sears, GE, Raytheon, ExxonMobil, Pfizer
What about those who weren’t as big, but also failed to change?
Kodak, Blockbuster, Blackberry, ToysRUs, AOL, Netscape, Seagate
What allowed the bottom to fall out such that in 2024 iconic brands like Intel, Nike, and Disney are a shadow of their former market cap?
Even the best names can miss the opportunity before their eyes.
Change is happening at light speed. Most likely, your strategic horizon is far too long.
The solution is the strategic horizon of between 12-18 months: That focuses you on things that matter most and things you have control over.
Sentient Strategy® will get you to do just that. It is:
A proven method to focus your company (and team) on what matters most
An easily understood concept that puts strategic thinking into practical terms
HOW LONG DOES IT TAKE?
Pre-work by the executive team speeds the process and allows a quick start
Your leadership team can reorient priorities and accountabilities in two sessions of 1/2 day
Your exec team can put in place a formulation process within a week of our sessions
Implementation is checked and evaluated quarterly
HOW CAN STRATEGY BE DONE SO QUICKLY?
By focusing on priority factors, your team will regularly reinforce actionable tasks
Eliminating the SWOT mindset allows your team to focus on the controllable priorities
Clearly defined boundaries reduce wasted time and effort
WHAT ARE THE ADVANTAGES?
Your team will better appreciate and incorporate the most critical of issues facing your company
WHAT RESULT SHOULD YOU EXPECT?
Within one year, you will arrive at a destination you’ve struggled to reach up to now
Your trajectory changes, and you have confidence in your team’s implementation of the plan
