From Selling Perspective to Buying Balance with Kevin Mahoney Featured Image

#25: From Selling Perspective to Buying Balance with Kevin Mahoney

Kevin Mahoney is the CEO of Sanctum Federal, an organization dedicated to providing the federal government and federal sales professionals with the best skills and methods needed to generate multi-million-dollar product sales. A former member of the U.S. Navy, Kevin has used his federal business expertise to sell products in the federal market over a career of more than 25 years.


As the CEO of Sanctum Federal, Kevin Mahoney has over 25 years of sales expertise in the federal market. A former graduate of Southern Illinois University and member of the U.S. Navy, Kevin has also been effective in starting up 7 federal sales practices.

During his sales career specifically, Kevin has generated millions of dollars using the methodology and processes he developed for building a product-based, federal sales practice. His success led to the creation of the Federal Sales Certification Training course and the launch of Sanctum Federal.

Sanctum Federal is an organization whose mission is to provide federal sales professionals targeting the federal government with the unique knowledge, skills, and abilities they need to generate multi-million-dollar product sales.

Episode Highlights

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0:08: – 10:42: Kevin discusses his experience with finishing his college education, joining the U.S. Navy, and developing his skills in programming and selling products within the federal market. Eventually, he transitions into talking about finding a career outside the naval forces as a technical manager. During this time, he continued to evolve with the Digital Revolution and grow his skills in both programming, engineering, entrepreneurship, and sales.

10:45 – 19:09: Kevin talks about building his startup businesses and turning them into federal sales practices. He also uses this to touch upon key advice for using opportunity (or lack thereof) to make successful sales. Moreover, he talks about how one can promote themselves and their products by making connections. From here, Kevin transitions into discussing how he created the curriculum for Federal Sales Certification training for Sanctum Federal.

19:22 – 23:28: Kevin talks about his goal of helping people coming out of the military access efficient federal and sales services, as well as the benefits of federal sales training. Most importantly, Kevin emphasizes the importance of balancing life and business, which is true for everyone, not just for veterans.

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Show Resources: Don’t wait for balance to occur – be a warrior and make it happen! Get the armor and support you need for your fulfilment here.

Connect with Gene on LinkedIn for more useful tips and proven strategies to maximize your post-military career success.

Connect with Kevin Mahoney via:

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Gene Moran

Gene spent nearly 25 years in uniform, serving in six ships and more than ten duty stations, and visiting over 50 countries serving as a US Navy Surface Warfare Officer and retiring as a Captain. In corporate, he led legislative affairs for a large international defense company from the Washington, DC office. In doing so, Gene gained a detailed understanding of the defense industrial base and supply chains of myriad platforms, systems and capabilities. Then in 2013, he took the leap to start his own business, Capitol Integration. Since then Gene has helped scores of companies improve their federal positions.

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